Bluware is seeking a talented and motivated entry-level professional who specializes in Marketing, Communications, or Public Relations fields to join our team as a Marketing Coordinator. In this role, you will report to and work closely with our marketing manager, gaining firsthand experience in all aspects of marketing, including content development, social media management, marketing analytics reporting, and event coordination support.
Responsibilities and Duties:
Content Development:
- Support the creation of engaging content, including blog posts, articles, and case studies.
- Assist in the development of PR materials.
- Collaborate with marketing manager to maintain a consistent brand voice across all channels.
Social Media Management:
- Assist in creating, curating, and scheduling content for Bluware’s social media channels.
- Monitor social media platforms for trends and engagement opportunities.
- Collaborate with the team to execute social media campaigns.
Marketing Analytics Reporting:
- Contribute to the development of marketing analytics reports to assess campaign performance and effectiveness.
- Analyze key metrics and provide insights to improve marketing strategies.
Event Logistics Support:
- Assist in planning and executing promotional virtual and in-person events, including trade shows and user workshops.
- Assist in venue selection, coordinate with vendors, and support set-up and breakdown.
Collaboration and Teamwork:
- Work closely with product and technology, consulting services, and sales teams, to ensure alignment of marketing initiatives with overall business goals.
- Participate in brainstorming sessions and contribute creative ideas for marketing campaigns.
Required Qualifications:
- Degree in Marketing, Communications, Public Relations, or related program.
- Former Marketing, Communications, Public Relations internship experience for a b2b organization.
- Strong written and verbal communication skills.
- Familiarity with social media platforms and trends.
- Basic understanding of marketing analytics.
- Creative mindset with the ability to contribute innovative ideas.
- Enthusiastic and eager to learn about marketing in the technology industry.
Preferred Qualifications:
- Experience using Hubspot, WordPress, Adobe Suite, Microsoft Suite
Benefits:
- Hands-on experience in a dynamic and innovative technology company.
- Exposure to all aspects of marketing, including social media, analytics, and content development.
- Mentorship and guidance from experienced marketing professional.
- Potential for career advancement within the organization.
Why Bluware?
- Hybrid work model for enhanced flexibility with option to work from home or in our new office located in the Energy Corridor in Houston.
- Medical, dental, and vision benefits.
- 401K plan with company match.
- Generous vacation policy for work-life harmony.
- Comprehensive compensation package designed to reward excellence.
- If you are looking for a challenging and rewarding opportunity to gain experience in all aspects of marketing with career growth potential, we invite you to apply for this Marketing Coordinator position at Bluware. Join us in shaping the marketing strategies for an innovative technology company